Meet Scott Studenberg and John Targon, the charismatic boys behind the next It label Baja East. The lifestyle brand embodies a cool global aesthetic that bridges inspiration from the Far East with the laid back ease from the West Coast and New York s street sensibility (Gwen Stefani counts herself as a fan). And with New York Fashion Week fall/winter 2015 shows rapidly approaching, we got up close and personal with both designers, and had them answer a quick survey of questions that delve into their new collection (no spoilers, promise) and their personal lives—that takes all of 10 seconds to read.What word describes your fall/winter 2015 collection?
Scott: Oasis.
John: Sun-bleached.
What are you listening to right now?
Scott: 90s angst, like Collective Soul, Matchbox 20, Alanis Morissette, Foo Fighters, The Cranberries, Cheryl Crow.
John: K. Michelle.
Where did you go in preparation for your fall/winter 2015 collection?
Scott: I was inspired by my previous travels. We created a textile and knit inspired by this rug I bought in Marrakech that we bartered for 100 bucks.
John: The Rothko exhibit.
The last drink I had was
Scott: I Am Cozy from Cafe Gratitude in LA
John: Killer X from Liquiteria
What job would you be doing if you weren t a fashion designer?
Scott: A yoga instructor on a deserted island in Thailand.
John: Tae Kwon Do instructor.
Where would you go first in NYC if you were a tourist?
Scott: Sex and the City bus tour.
John: West Village.
What is your favorite work of art?
Scott: Ross Bleckner s Hummingbirds in 2002.
John: Frontier Fronting by Delia Brown.
Who s your favorite superhero?
Scott: Storm from X-Men. She can fly, control the weather, and has major hair and a major outfit. And she has great skin.
John: Batman.
What s the first thing you do in the morning?
Scott: In New York, I immediately make coffee and gluten-free oatmeal and try not to speak to anybody before then. In LA, I go to the gym and read my emails on the elliptical or StairMaster.
John: Give my boyfriend a good morning kiss.
Who did you design your first piece for?
Scott: For us. We had these handwoven one-of-a-kind ceremonial skirts we sourced from Bali that we constructed into sleeveless Bajas.
John: For myself.
What s your favorite quote of all time?
Scott: (Created with actual receipts) Show me the receipts. — Whitney Houston
John: Hearts are wild creatures, that s why our ribs are cages. RELATED: My Life in Ten Seconds: Designer Wes Gordon
Kate Moss is about to give your cell phone a makeover! The model, who previously created a line of clothes for Topshop, is taking her fashion expertise to the tech side by designing mobile phone and tablet accessories with Carphone Warehouse. My phone s as much a part of my look as my bag or shoes, and yet there s so little choice out there, Moss said in a statement. My whole approach was to treat this as any other fashion collaboration; I was heavily involved in the design process and loved seeing my vision come to life in the final product. If the model s personal style is any indicator, we re expecting to see iPhone and iPad cases in sleek color combinations with an ultra-luxe touch. Keep an eye out for The Kate Moss Accessories Collection, which launches on carphonewarehouse.com later this summer.
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As evidenced by the bold wardrobe choices at the 2013 Met Gala, cut-outs are having a serious moment, and what better way to step into the trend than with Emundo Castillo s leather and snakeskin sandals? They may be a splurge at a cool $1,175, but the intricate details and cantilever heel command attention and give any look extra edge. Head over to saksfifthavenue.com to find out where you can pick up a pair.
Hart of Dixie costume designer Meredith Markworth-Pollack gave us the inside scoop on what Rachel Bilson and Jaime King will be wearing on the new episode, airing tomorrow Tuesday, February 5. Find out who made Bilson’s printed skirt, King s metallic yellow dress, and more in the gallery! Plus, be sure to check back every week for a sneak peek of the fashions before they hit the small screen, and tune in to Hart of Dixie Tuesdays at 8/7c on The CW.
Get excited, Ashley Olsen and Mary-Kate Olsen are designing a chic and affordable collection of accessories! As part of StyleMint’s Studio Series, the stylish sisters will launch AMKxSM—a must-have capsule that blend s the Olsen s modern design aesthetic with StyleMint s versatile, everyday style. The collaboration includes eight pieces of jewelry and two hand-held bag styles that come in a selection of fabrics and colors, including metallic silver, navy, and sky blue.
How should you wear the earrings, hand chains, necklaces, rings, and more that they designed? Take a cue from the fashionable pair. If you have multiple earring holes, wear a pair of the Pyxis drop earrings in the same ear for an asymmetrical look, says Mary-Kate. I love the idea of layering structured pieces with the more delicate ones. Pair the Hydra bangle with the Lynx hand chain, Ashley states.
When it came to the creation of the bags, the Olsen s had a specific vision. We always design with functionality in mind, Ashley says. Each pouch can be carried as a clutch or used to hold everyday items, including makeup and jewelry. 
Orlando Bloom turns 38 today! Yep, we can t believe it either. It seems like just yesterday that we spotted the now Broadway veteran, InStyle Man of Style, and father to 4-year-old son Flynn (with model Miranda Kerr), acting alongside Elijah Wood and Ian McKellen in the super-successful Lord of the Rings franchise when the English actor was merely a fresh-faced 21-year-old.
This week s New Girl was filled with fashion flashbacks. But it was Cece s (Hannah Simone) magenta sweater that we can t forget and we found it! Luscious and seductive without trying, the show s costume designer said of Cece s off-the-shoulder cashmere sweater by Vince. Effortless beauty! Get yours for $143 (down from $285!) at piperlime.com, and check out more of Zooey s Deschanel s looks at possessionista.com.
Scouring through sales takes a lot of time and effort—but nothing pays off like finding the piece you laid eyes on months ago that was too pricey for your pocket. Here, InStyle’s senior fashion editor Stephanie Trong does all the hard work for you. Each week, Stephanie finds the best of the hard-to-resist steals out there.
Jessica Alba has gone blonde again! The star revealed her new look over the weekend via Instagram, which is for her role in the upcoming movie Barely Lethal. While Alba s former ombre highlights would be considered a baby step into blonder ambitions for some, this isn t her first time on the lighter end of the hair spectrum. She first went blonde back in 2005 to play Nancy Callahan in Sin City as well as Sue Storm in Fantastic Four, then dabbled in the look last year to reprise her role in Sin City 2: A Dame to Kill For. Do you like her new do? Tell us!
Does it pay to take chances?
In this weekly feature, InStyle’s jewelry and watch editor Marion Fasel shares the inside scoop on the treasures that are on her radar. Look for it every Thursday on What’s Right Now, and follow Fasel on Instagram (@marionfasel) to see more gems that rock her world.
Cartier Tank Watch: President Kennedy gave Jackie a Cartier Tank watch in 1963 inscribed on the back “To Jackie, Love Jack.” She wore it when she was dressed in her sportier clothes on the ski slopes, horseback riding, or sailing. Since the watch was conceived by Louis Cartier in 1917 the French firm continuously made a version of the original style. $4,900 cartier.com.
Jean Schlumberger for Tiffany Two Fruit Clip: To celebrate the birth of their son, John Kennedy Jr. on Nov. 25, 1960, JFK gave Jackie the Two Fruit Clip. The brooch is part of the permanent collection at The Kennedy Library in Boston and it s among one of the first pieces Jean Schlumberger created for Tiffany. The American jeweler no longer makes a version in rubies, but they do the style set with other gems. Ruby Two Fruit Clips upon occasion appear at estate auctions or vintage jewelers. One sold for $16,250 at Christie’s in New York on April 16, 2013.
Jean Schlumberger for Tiffany Croisillons Bracelets: Jackie Kennedy acquired her first Croisillons bracelet in 1962 while she was First Lady. Over the years she added several different renditions of the design in various colors to her collection. She wore them causally during the 60s when she visited Capri or during the summertime in New York. They became one of her signature spieces, second only perhaps to her large sunglasses, that the fashion press nicknamed the jewels “The Jackie Bracelets.” Tiffany has made the jewels since Jean Schlumberger designed them around 1962. The oversized gold bangles feature colorful enamels studded with gems. Prices for the Croisillons bracelets begin around $30,000 and are available at tiffanys.com.
The Antique Diamond Starburst Brooch: In 1962, President Kennedy bought Jackie a diamond Starburst brooch set in silver and gold from the British Crown jeweler Wartski in London. For events at the White House, Jackie pinned the piece to her Oleg Cassini gowns and clipped it into her elaborate updos created by the celebrated stylist of the era Kenneth. A popular nineteenth century motif, the diamond starbust brooch was created by many different jewelers during the era. Today versions can be found at fine vintage jewelers like Kentshire in New York. Price upon request, kentshire.com.
InStyle s accessories director, Leah Karp, has an eye for spotting the hottest accessories of the season. After a day full of back-to-back New York Fashion Week shows, Karp identifies the most striking, dream-worthy accessory—one that s sure to be at the top of everyone s wishlist. Swoon! 
Elvis would approve! Doting wife Jessica Biel made her husband Justin Timberlake some delicious looking fluffy pancakes topped with bananas and nuts in honor of what would have been Elvis Presley s 80th birthday yesterday. (The King was all about bananas and peanut butter.)
Also In honor of the KING s Bday, Wifey made your boy some PB and Banana Pancakes (with a little Blueberry for The Prez Lol)!!! he captioned the snap, and included the hashtag #PancakesForever. 
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Today, we raise a glass to one of the funniest men on late night TV: Jimmy Fallon. The newly minted Tonight Show host celebrates a major milestone, ringing in his 40th birthday in the midst of a super-successful career that boasts an Emmy win for his work on Saturday Night Live and a Grammy nod for his comedy album. The SNL alum even starred as InStyle’s Man of Style back in 2004 when he was merely 30—how s that for a flashback? I ve had many fashion disasters, he admitted to us. I m glad I had my sister someone who ll tell you when you re lame. Like when you re getting ready to go to school, and you re like, This bandanna is cool, man!' Sound advice!
If there is one designer who knows how to put the fun in presenting a collection, it s Stella McCartney. Last night, the designer hosted an intimate launch to showcase her fall 2014 collection at the Harold Pratt House & Peterson Hall in New York City, complete with hopscotch and miniature Escalade power wheels. Close friends—including Liv Tyler, Jake and Maggie Gyllenhaal, Susan Sarandon, Jerry and Jessica Seinfeld, Alec and Hilaria Baldwin—also stopped by to join the fun.
Have a lot of holiday parties on your social calendar but don t know what to wear? InStyle s Senior Market Editor and Digital Correspondent Dana Avidan-Cohn has figured it all out for you. Today, she stopped by Hallmark Channel s Better Show to help pick the best polished holiday looks for every kind of party, whether it s a casual get-together or a fancy New Year s Eve bash.
Once you leave grade school, you ve probably never thought about competing in a spelling bee again in your life. Not so for 40-year-old Guy Trilby. The angry-at-the-world character is portrayed by Jason Bateman in the star s directorial debut Bad Words, now playing in select theaters. In the film, he finds a loophole in the National Quill Spelling Bee contest rules and contends for the number one spot, competing against a group of fun and obnoxious little squirts, including one who he befriends, Chaitanya Chopra (Rohan Chand, who you may remember as Abu Nazir s lost child from Homeland season one). Kathryn Hahn plays the fiery reporter trailing the case. I ve worshipped Jason since forever, Hahn told InStyle when we sat down with the cast at the Toronto International Film Festival. The fact that he took a chance on me to be his unromantic leading lady was very exciting. The following is an excerpt from our conversation.
Happy Election Day! As America heads to the polls, we ve seen our social media feeds flood with tweets and Instagram photos encouraging people to vote, especially from celebrities.
While we admittedly think Lauren Conrad can do no wrong (see her super chic apartment and dreamy wedding ceremony) she still manages to surprise us with her great style on a regular basis. Just last night, on Instagram, Conrad debuted a new crop—a fresh, layered lob—which she described as her first haircut in years. Kristin Ess, L.C. s longtime hairstylist and co-founder of The Beauty Department, provided the newlywed with the new look.
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In our November issue, Swift takes our breath away in bejeweled Dolce & Gabbana and embroidered Erdem. But when it comes to her day-to-day picks, the singer is loyal to classic, feminine styles that are never too sexy and always slightly vintage-y. See the gallery for our favorite Swift street style moments and find out what the star has to say about her signature looks.
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—Isabel González
1. Move over, Justin Bieber! Barack Obama s celebratory tweet Four More Years was retweeted 200,000 times in 22 minutes, breaking the singer s Twitter record. [E! Online]
The piece, from the Atame collection, resembles a ribbon intertwined like knots and represents how couples share their lives, Steckel tells InStyle. “For me, that’s a relationship—you become one.”
“Most of the wedding pieces are classic, but they have more of an edge,” Steckel says. The above rings, from the Azúcar collection, were inspired by how love hurts. 
There s no denying it—Ashley Greene has a killer complexion. But there s no easy shortcut to getting her glowing skin. At the Bulgari and Save the Children pre-Oscars party earlier this week, the actress let InStyle in on her skincare routine, which she described simply as quite extensive. 
British designer Jenny Packham s shimmery show at New York Fashion Week is making us want to get invited to a chic cocktail party, stat. From one-shoulder gowns to silk kaftans and jumpsuits, the pieces were bursting with shimmery crystals, feathers and chic metallic glitter – all of which pay homage to the designer’s main source of inspiration – 70’s socialite Bianca Jagger. “It’s eclectic, and slightly more playful,” Packham tells InStyle.com of the show. “We’ve put a lot more textures in—we’ve got satin, we’ve got some quite heavy beading, we’ve got shimmery beading, a little bit of everything.”
Big-box retailer Best Buy is giving its tech accessories a very fashionable facelift—the megastore has struck a partnership with select brands to deliver exclusive, quality designer-level products to the masses. The first to launch? Kate Spade New York.
Olivia Wilde got engaged to Saturday Night Live funnyman Jason Sudeikis in January, and so far, the wedding plans are still in the very early stages—think: non-existent. I wish I did [have plans], the actress told us at last night s New York launch of Half the Sky Movement: The Game, a Facebook game that helps empower women and girls. Right now, I’m just enjoying being engaged. The dress, the honeymoon, and the ceremony location are all still to be determined, she said—though a New York wedding would be ideal —citing a very good reason for her play-by-play planning delay. I haven’t had time to think about it, she said. We’ve been too busy. But we’re very lucky to be busy, so that’s the other side of it. 
Their first kiss happened over a decade ago, and now, recently engaged couple Mila Kunis and Ashton Kutcher will experience yet another first together; the birth of their baby. People.com reports the couple, who began dating in 2012, will welcome their first child later this year.
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If you love a good psychological thriller, Stalker will be your newest obsession. The show stars Dylan McDermott and Maggie Q as LAPD detectives investigating nightmarish stalking cases with deadly twists and turns at every corner. (Seriously, brace yourself—we saw an early screening and it took three days to recover.) McDermott tells InStyle how viewers can best prepare for the series premiere tonight, Oct. 1, on CBS.
Tonight’s fiery premiere focuses on a killer who stalks women in Los Angeles and then sets them ablaze. If you’re easily rattled, be sure to call on a binge buddy before tuning in—and remember that there’s safety in numbers. Really, McDermott suggests that the ideal viewing party would consist of “your neighborhood watch or security team.” We d have to agree.
Olivia Wilde kept New York s spring chills at bay in a cozy turtleneck sweater dress to help pal Kelly Oxford release her new book Everything is Perfect When You’re a Liar at Housing Works in Soho. We re loving how transitional this Max Studio LBD can be: style the dress with tights and boots like Wilde did last night, then shed your layers when temperatures rise. Pick up the piece for $228 at maxstudio.com.
Theo James and Shailene Woodley definitely know how to command a red carpet. Case in point? The duo s killer ensembles at tonight s world premiere of their film Insurgent in London.
With the weather finally starting to warm, we want to know: How do you change up your look in the summertime? Do you change up your lip color or lighten your locks? How to you enhance your seasonal glow? What s your fashion must-have? Let us know by voting in the poll below! Plus, make sure to leave your comments below, on Twitter @InStyle, and on Facebook.com/InStyle—your answers may be featured in our July issue! 
